"I Think It'll Electrify The World"

Rebranding the U.S. With Obama

In his endorsement, Mr. Powell added that an Obama election “will also not only electrify our country, I think it’ll electrify the world.” You can already see that. A 22-nation survey by the BBC found that voters abroad preferred Mr. Obama to Mr. McCain in every single country — by four to one over all. Nearly half of those in the BBC poll said that the election of Mr. Obama, an African-American, would “fundamentally change” their perceptions of the United States.